{"id":10058,"date":"2010-12-13T19:39:15","date_gmt":"2010-12-13T19:39:15","guid":{"rendered":"https:\/\/mugshotmonday.com\/site2\/mr-smith-also-hired-away-the-publisher-of-wired\/"},"modified":"2010-12-13T19:39:15","modified_gmt":"2010-12-13T19:39:15","slug":"mr-smith-also-hired-away-the-publisher-of-wired","status":"publish","type":"post","link":"https:\/\/mugshotmonday.com\/site2\/mr-smith-also-hired-away-the-publisher-of-wired\/","title":{"rendered":""},"content":{"rendered":"<blockquote>\n<p>Mr. Smith also hired away the publisher of Wired, Jay Lauf, who did something fairly radical for the magazine business: He told his staff they did not have to meet separate targets for print and digital ad sales.<\/p>\n<p>\u201cIf you do $1.8 million in digital and $200,000 in print, that\u2019s fine.\u201d In the last year, digital advertising revenue at The Atlantic rose almost 70 percent while print revenue climbed more than 25 percent.<\/p>\n<\/blockquote>\n<div class='attribution'>\n<p><a target=\"_blank\" href=\"http:\/\/www.nytimes.com\/2010\/12\/13\/business\/media\/13atlantic.html\" rel=\"noopener\"><strong>Web Focus Helps Revitalize The Atlantic<\/strong><\/a><\/p>\n<p>In the end, it&rsquo;s all about &ldquo;Goals&rdquo;. Goals make the world go &lsquo;round.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Mr. Smith also hired away the publisher of Wired, Jay Lauf, who did something fairly radical for the magazine business: He told his staff they did not have to meet separate targets for print and digital ad sales. \u201cIf you do $1.8 million in digital and $200,000 in print, that\u2019s fine.\u201d In the last year, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"quote","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[290],"class_list":["post-10058","post","type-post","status-publish","format-quote","hentry","category-uncategorized","tag-journalism","post_format-post-format-quote"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/mugshotmonday.com\/site2\/wp-json\/wp\/v2\/posts\/10058","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mugshotmonday.com\/site2\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mugshotmonday.com\/site2\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mugshotmonday.com\/site2\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mugshotmonday.com\/site2\/wp-json\/wp\/v2\/comments?post=10058"}],"version-history":[{"count":0,"href":"https:\/\/mugshotmonday.com\/site2\/wp-json\/wp\/v2\/posts\/10058\/revisions"}],"wp:attachment":[{"href":"https:\/\/mugshotmonday.com\/site2\/wp-json\/wp\/v2\/media?parent=10058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mugshotmonday.com\/site2\/wp-json\/wp\/v2\/categories?post=10058"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mugshotmonday.com\/site2\/wp-json\/wp\/v2\/tags?post=10058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}